Interview: Stuart Lloyd
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Part 2:
Really fantastic video-cast and podcast with Stuart Lloyd. Stu really is an expert on Innovation. He’s been at the intersection of creativity and commerce for a long long time.
That’s why he’s flown all around the world to deliver in-house work shops with (among many others) Intel, CityBank, Johnson & Johnson, Colgate, and Adidas.
Some of the skills and techniques he shares are not easily accessible.
Here’s just a few of the areas we cover in this revealing interview;
- Innovation culture
- Is innovation important
- External innovation
- Where to start
- Pizza pivot example
- Sturgens law
- Brainstorming is out-of-date
- Familiar innovation
- The Hollywood – High concept pitch
- Radical innovation challenges
- Pivoting, what does it mean
- Power of Analogies
- The 37 sec pitch
- Pivot Power
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Which part of the interview got you thinking the most?
